What do ski boats have to do with God’s glory? According to Correct Craft CEO Bill Yeargin, everything.
Since its inception in 1925, Correct Craft has operated based upon Christian principles first established by founder W.C. Maloon. “Building boats to the glory of God” is the prominently displayed mission statement of the company.
Correct Craft was founded by the Maloon family, the legendary builder of highly prized Nautique line of inboard wakeboard and waterski boats.
The family occupies a central place in the history of waterskiing, as well as the faith and work movement in America. Influenced by R.G. LeTourneau, the Maloons met with other Christian business owners to hammer out what it means to lead a company for God’s glory. Today, Bill Yeargin builds on the faith culture of its founders. And, Ralph Maloon, now in his 90s, still comes to the office and loves to share his faith with anyone who docks close enough for a conversation.
Questions to contemplate and discuss:
- Correct Craft’s mission statement is “Building boats to the glory of God.” How has this commitment influenced how company has conducted business over the years?
- What do you think about the Maloon’s commitment to not work their employees on Sunday to complete the task of building boats for General Eisenhower?
- How is the company building on its faith culture today?
- How does the faith culture at Correct Craft create opportunities to interact spiritually with people who may never go to church?
- How are decisions that impact employees negatively consistent with Correct Craft’s faith culture?